DIGITAL MARKETING
Certificate Course in Digital Marketing
Objective of the Course:
This course is designed to provide the knowledge of SEO and Business Promotion on internet
Learning Outcomes:
After completion of the course the student will be able to work as SEO profile on Website Development Company.
Duration of the Course (in hours) 120 hrs
Minimum Eligibility Criteria Knowledge
of HTML & Internet
Syllabus
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S. No |
Topic |
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Minimum No. of
Hours |
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1. |
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10 hrs |
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2. |
Search Engine
Optimisation (SEO) |
20 hrs |
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3. |
Search Engine
Marketing (SEM) |
20 hrs |
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4. |
Social Media
Marketing |
12 hrs |
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5. |
Local Business
listing |
12 hrs |
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6. |
Email Marketing |
06 hrs |
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7. |
SMS Marketing |
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06 hrs |
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8. |
Affiliate &
Voucher Marketing |
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04 hrs |
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Theory / Lecture Hours: |
90 hrs |
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Practical / Tutorial /
Lecture Hours: |
30 hrs |
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Total Hours: |
120 hrs |
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